DESIGNED IN
NEW YORK
BUILT IN
SWITZERLAND
THE COLLECTION
The Daily Rocker
If you're looking for the perfect everyday watch, Dress blues is the one. The denim-inspired linen texture dial and the rich cognac strap give off a casually cool vibe that will have you feeling like DeNiro, not De Blasio.
77 BLACKOUT
The Mysterious Type
"Black says this: “I don’t bother you - don’t bother me.” - Yohji Yamamoto
77 Blackout tells the world you are all at once classic, confident, and inscrutably fascinating.
TIMES GREY
The Sunday Paper
Times Grey is a nod to the great news establishment affectionately known as "The Old Grey Lady".
Pairs well with readers and black coffee.
GRAND CENTRAL SILVER
The Mover and Shaker
No.1 - Never get in an empty subway car. Ever.
No. 2 - For less than 3 bucks you can go from Brooklyn to the Bronx and experience the greatest mix of humanity on earth.
DOWNTOWN RED
The Entrepreneur
For those who are not satisfied with the status quo.
This deep oxblood color is inspired by the historic brick establishments of downtown, where art, culture, free thought, and self-expression are a way of life.
GOTHAM GOLD
The Optimist
Also known as the 'other linen dial', Gotham Gold is inspired by the warm golden sun that reflects off the skyscrapers, hangs in the air, and washes the sky in contentment.
STRAPS
Stella straps are made from the highest quality leathers. We use artisanal techniques to highlight and showcase the natural character. Some straps may show markings that are inherent to the hide and are considered the unique beauty of the materials, not imperfections. These leathers will improve with wear, developing a rich patina over time.
THE MOVEMENT
THE CASE
A LAYERED CASE DESIGN
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Our solid stainless steel four-piece case construction is built for strength, style and comfort.